Michael Straus - President
Michael began his PR career in a field he knows best: organic foods and farming. He first guided the Straus Family Creamery to become one of the most well-respected and successful organic dairies in the nation. In doing so, he created an enduring brand that continues to command loyalty, good will, and steadily increasing sales, while maintaining its pioneering roots in organics and sustainable farming.

In 1999, Michael launched Straus Communications. Since then, he has worked with a vast network of businesses, community-based organizations, non-profits, foundations and other groups that work together to advance the cause of sustainability in food and agriculture. Along the way, he has earned a reputation as a credible and knowledgeable industry expert, gaining him access to major editors in the food, environmental consumer, and trade press.

Michael has also consulted on organic and sustainable agricultural marketing internationally, including the Republic of Armenia, Russia, and Ukraine where his Russian language skills come in very handy. He has served as a Board member for the Marin Conservation League, the UC Sustainable Agriculture Research & Education Program, and serves on the Capital Campaign Committee of the Marin Agricultural Land Trust. His professional affiliations include the San Francisco Professional Food Society.

Michael attended UC Santa Cruz, graduating with honors in Russian Studies.

 

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